Advertiser Policy

Guidelines and policies for advertising on Kelucalls.

Last updated:

Overview

Kelucalls offers advertising opportunities for legitimate cryptocurrency projects and services. We maintain strict guidelines to ensure our users are protected from scams and fraudulent activities. All sponsored content is clearly labeled and never influences organic rankings.

Transparency First

We believe in complete transparency. Sponsored content is always clearly distinguished from organic rankings and editorial content.

Eligible Advertisers

We accept advertising from:

  • Legitimate Cryptocurrency Projects: Projects with real products, active development, and transparent teams
  • Exchanges: Licensed and regulated cryptocurrency exchanges
  • Wallet Providers: Reputable cryptocurrency wallet services
  • Analytics Platforms: Data and analytics services for crypto traders
  • Educational Platforms: Trading education and crypto learning resources
  • Blockchain Services: Legitimate on-chain services and tools

Advertisers must provide documentation proving their legitimacy, including team information, product details, and any relevant licenses or registrations.

Channel owners can sponsor their listings to increase visibility. Sponsored placements feature:

  • Enhanced visibility in channel listings
  • Featured placement badges
  • Separate "Sponsored" category
  • Clear labeling as advertising

Separate from Rankings

Sponsored placements do NOT affect organic rankings. Our algorithm treats sponsored channels identically to non-sponsored ones when calculating performance scores.

We offer various banner advertising formats across the Platform:

  • Header Banners: Displayed at the top of page sections
  • Sidebar Banners: Visible on page sidebars
  • Interstitial Ads: Between content sections
  • Footer Banners: Displayed in footer areas

All banners are subject to approval and must meet our content guidelines.

Approval Process

All advertising campaigns go through our approval process:

  1. Application: Submit your advertising request with project details
  2. Documentation: Provide required documentation (team, product, licenses)
  3. Review: Our team reviews the application (5-7 business days)
  4. Approval: Approved campaigns can proceed to payment and launch
  5. Monitoring: Ongoing compliance monitoring throughout the campaign

Prohibited Advertising

Zero Tolerance

The following types of advertising are strictly prohibited and will be rejected.

Scams and Fraud

  • Ponzi schemes and pyramid schemes
  • Fake airdrops and token claims
  • Phishing websites and services
  • Rug pull projects
  • Fake exchanges

Malicious Content

  • Malware and ransomware
  • Spyware and keyloggers
  • Cryptojacking scripts
  • Fake wallet download links

Illegal Activities

  • Unlicensed gambling services
  • Dark web marketplaces
  • Money laundering services
  • Illegal financial services

Deceptive Practices

  • False promises of guaranteed returns
  • Misleading tokenomics
  • Fake celebrity endorsements
  • Misrepresented team members

Advertising Guidelines

Approved advertisements must adhere to the following guidelines:

  • Accuracy: All claims must be factual and verifiable
  • Clarity: No misleading language or fine print
  • Risk Disclosure: Must include appropriate risk warnings
  • No Guarantees: Cannot promise specific returns
  • Professional Design: Must meet our quality standards
  • Compliance: Must comply with applicable advertising regulations

We reserve the right to reject any advertisement that violates our guidelines or could harm our users.

Contact

To inquire about advertising opportunities, please contact us at ads@kelucalls.com or through our contact page.